Digital Digest
Holiday season 2022 is here, and with it a crucial period for advertisers looking to move products even as economic and supply chain challenges persist. The closing months of the calendar year are generally a…
There’s no shortage of innovation when it comes to getting the right ads in front of the right audiences. New social media channels emerge, as do new search tactics, user preferences, and methods of using…
Get ready, there are new changes in Meta coming soon! Starting October 12th, Special Ad Category campaigns will no longer be able to use Special Ad Audiences, a tool utilized to further reach target audiences…
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With billions of monthly active users and millions of active business pages, Facebook is an important place to be for ecommerce businesses. But just being on Facebook isn’t enough to grow your audience of potential…
Economic downturns tend to send businesses into survival mode, trimming budgets wherever possible to weather the storm of a potential recession. Frequently this leaves advertisers operating with leaner marketing budgets than usual as business leaders…
There are few skills as valuable in the world of digital advertising as learning to leverage Google and Facebook ads properly. These goliaths of online search and social activity link millions of businesses with their…
