Digital Digest
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The marketing and advertising industry is undergoing rapid change, with 24% of advertisers pausing all spend and digital spend decreasing 33% across the board, according to an IAB buy-side poll. With self-isolation and shelter-in-place orders,…
Brands are treading in unknown waters as they work at record speed to adjust how they go to market when priorities are constantly shifting. Navigating the course won’t be easy for anyone, but identifying where…
Bethanie Kollbaum, our Marketing Operations Specialist out of the Denver office, is one of Adtaxi’s marketing department’s most valuable assets and she is the center of our Facial Recognition. Ever wonder who is…
Free Digital Marketing Campaign Audit
When was the last time you reviewed your digital marketing? Auditing your campaigns is an effective way to identify what you’re doing right and where you need to improve. Our team of digital strategists can help you examine your metrics and make recommendations.
In today’s vibrant eCommerce world, shoppers find and purchase products in thousands of different places using multiple devices. Brands that adopt an omnichannel approach know that it is critical to provide consumers more ways to…
Google’s Smart Bidding offers a number of automated bidding strategies that leverage machine learning to optimize bids for conversion. Automated bidding can help account managers save time and focus on strategy, creative, and other marketing…
As we enter 2020, we are taking a look at Rose Fulton, Strategic Auto Initiatives Director in the San Francisco Bay office. Rose has worked at Adtaxi for almost 7 years creating strategies…