Digital Digest
Brands are increasing their use of native advertising to connect with consumers and build trust. These ads mimic a publisher’s or channel’s editorial look, but are focused more squarely on consumers’ interests and attention spans….
Forecasters are predicting 2018 could be a record year for political ad spending, with hundreds of congressional and gubernatorial races likely to push advertising totals into the billions of dollars. With a rapidly changing political…
In mid-February, Google launched an ad blocker in its Chrome browser that would block certain low-quality ads like flashing ads, pop-up ads, large animated ads, and others from appearing on websites. It’s part of Google’s…
Free Digital Marketing Campaign Audit
When was the last time you reviewed your digital marketing? Auditing your campaigns is an effective way to identify what you’re doing right and where you need to improve. Our team of digital strategists can help you examine your metrics and make recommendations.
When you create a digital ad, you want customers to click and convert. It sounds simple, but shuttling customers from your ad to your checkout, for example, isn’t that easy. To help customers convert, you…
We all are aware there are A LOT of changes happening now in the digital community. From net neutrality to news feed changes, the list keeps going. Here are some articles from around the industry…
Since ringing in the new year there has been a lot of refection of what’s happened in the past 12 months. We’ve complied the top 5 downloaded assets to enhance your digital marketing game. Let’s…
