Digital Digest
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Social channels have become quite buzzworthy as recent developments have further shopified a number of these channels. Facebook launched Facebook Shops; Instagram introduced an entire ecommerce marketplace; and Snapchat further enabled brands with dynamic ads…
The social media marketing playbook changes constantly, striving to keep pace with users whose habits and content preferences never seem to stay static for long. The challenges facing each brand amount to the same simple…
Social media marketing has been defined by Facebook, the universal social media network with over 2 billion users. Other players have made huge impacts as well, like Instagram, YouTube, Twitter, and Tumblr. However, there is…
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Pumpkin flavored goodies seem to come around earlier and earlier every year. Starbucks released their famous pumpkin spice lattes at the end of August this year, marking the earliest release of the pumpkin spice latte…
It’s no surprise that politics is getting social. As Americans become increasingly more polarized with their stances, they are also more willing to voice their opinions and seek out like-minded people to discuss important issues….
Snapchat’s interactive and fun visual nature has always meant interesting opportunities for advertisers. From holiday-themed promotional filters to app install ad games, Snapchat, with 186 million users, continues to open avenues for advertisers to reach…