Digital Digest
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Marketers have been hearing a lot about Connected TV (CTV) lately, and for good reason. The growth of streaming and cord-cutting has been accelerated by the pandemic, giving advertisers ample opportunity to reach their customers…
Video is among the most trusted tools the modern marketer can employ to draw in and engage with large audiences across digital platforms. As online audiences continue to experience innumerable brands vying for their limited…
—Adtaxi Unveils Data from ‘Super Bowl Viewership and Consumer Streaming Trends’ Survey— PLUS: POST-PANDEMIC, 61% PLAN TO SKIP THEATERS IN FAVOR OF STREAMING NEW MOVIES DENVER, CO (January 19, 2021)—Adtaxi—one of the nation’s fastest-growing digital…
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When was the last time you reviewed your digital marketing? Auditing your campaigns is an effective way to identify what you’re doing right and where you need to improve. Our team of digital strategists can help you examine your metrics and make recommendations.
Video ads have often been considered a top-of-funnel ad channel. They’re the videos we have to watch before our YouTube series begins, the ads we see during the breaks in our Hulu binge, and autoplay…
It’s never a bad idea to produce engaging video marketing strategies, but having great video content matters more to brand marketers this year than ever before. With a sudden spike in people working from home…
Streaming video has forever changed how and when people watch their favorite programming. It isn’t just about the big screen anymore. Families can watch different programming across a variety of devices anywhere, anytime. And with…