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Snapchat Develops Its Own Mobile Network Snapchat made a big announcement on Thursday about plans for a Snap Audience Network, its own mobile ad platform with targeting across various apps. The initial launch will be…
Streaming Video Exceeds Cable Subscriptions For the first time, video streaming service subscriptions surpassed cable, jumping up 27% to 613 million subscribers last year. The shift is attributed to the consumers being drawn to services…