Digital Digest
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Digital marketing has been under a cloud of misery for much of 2017. From a slew of online media sell-offs to congressional hearings for Facebook, Google and Twitter over deliberately placed, Russian-paid advertising to influence…
When done well, advertising can work wonders for a product, service, or brand. Think of online advertising as a fishing line with a hook. You’re looking for the fish to take your bait and get…
It’s a fast-changing world in the advertising industry these days. Commercial cable isn’t for everyone, more people are cutting the cord, and online domination of Google and Facebook has impacted advertising across all formats. As…
Free Digital Marketing Campaign Audit
When was the last time you reviewed your digital marketing? Auditing your campaigns is an effective way to identify what you’re doing right and where you need to improve. Our team of digital strategists can help you examine your metrics and make recommendations.
Brands and audiences are the key to marketing survival. One does not exist without the other. But what makes up the personality of a brand? Is it the look and feel of the products? The…
Digital video advertising is quickly outpacing other forms of online advertising content, and marketers everywhere are jumping on board to create responsive online video ads that can cut through the clutter and social feed noise…
The fast-paced world of search marketing continues to grow. A big jump in U.S. search ad spending is expected over the next few years. Research from eMarketer shows a near 25 percent gain in revenues…