Digital Digest
It happens frequently, people pulling out their smart phones to consult Google whenever any sort of question arises. The same holds true when consumers don their shopping hats. And in the latter process, there’s a…
Our very own Brian Kroll and Google’s Kevin Lao spoke to a packed, “standing room only” crowd of about 200 attendees Tuesday morning in Las Vegas for Digital Dealer 21. The topic of the individual…
Adtaxi’s methodology merges relentless focus with its clients’ real-world understanding of how their customers make purchasing decisions. By anticipating where customers are likely to be online as they proceed through a purchasing decision, Adtaxi clients…
Free Digital Marketing Campaign Audit
When was the last time you reviewed your digital marketing? Auditing your campaigns is an effective way to identify what you’re doing right and where you need to improve. Our team of digital strategists can help you examine your metrics and make recommendations.
Social media is exploding as a leading business advertising platform, but many marketers are still uncertain if their social media efforts are paying off. Social media spending is expected to make up 20 percent of…
TV advertising may soon evolve into something that more closely resembles a growing segment of Internet advertising – a programmatic model that relies more on technology and less on human prognostication to make media buys.
Your team may create the best content in your category, but who’s measuring its effectiveness? It’s time to get started using analytics tools to assess your content marketing efforts. Find some of the best ones…
