Digital Digest
The world has gone mobile. With Apple, Google, and Amazon, to name just a few, all competing over devices, marketing becomes even more important. Some firms have achieved tremendous success in the mobile world, but…
The marketing world is used to its fair share of disruptions. However, the pending Universal Analytics phase-out can be considered among the more radical shifts impacting how advertisers go about constructing, measuring, and optimizing digital…
– Nearly half of consumers respond to ads they see on streaming services – PLUS: Over 1-in-6 who use paid streaming services have 5+ subscriptions DENVER, CO (March 21, 2023)— Adtaxi, one of the nation’s fastest-growing…
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When was the last time you reviewed your digital marketing? Auditing your campaigns is an effective way to identify what you’re doing right and where you need to improve. Our team of digital strategists can help you examine your metrics and make recommendations.
When promoting your brand and products, you might think it’s best to only feature positive customer feedback on your website. However, there are actually several ways to feature feedback on your ecommerce site, and some…
Earlier this year, Google announced big plans to phase out Universal Analytics entirely in favor of the new-and-improved GA4 platform. The move presents a major challenge for many marketers relying on historical UA data for…
Every digital marketing agency has challenges to overcome. Whether trying to outwit and out-market the competition or trying to stick to a tight budget with a positive ROI, many aspects of this business can become…
