Digital Digest
Video was once seen as an expensive strategy only used by large companies with deep marketing budgets. But now, everyone from professional videographers to smartphone users can create high-quality videos to be used in professional…
Video marketing is a vast landscape that includes everything from seconds-long TikTok content to 1-minute tutorials to hour-long webinars. But beyond video length and message intent, marketing professionals must also consider the value of creating…
Social media plays an important role in today’s digital marketing campaigns, and savvy marketers must use every possible advantage to capitalize on the medium’s popularity. Good social media strategy goes beyond creating eye-catching visuals, using…
Free Digital Marketing Campaign Audit
When was the last time you reviewed your digital marketing? Auditing your campaigns is an effective way to identify what you’re doing right and where you need to improve. Our team of digital strategists can help you examine your metrics and make recommendations.
We talk a lot about meeting your customers where they are online, but what does that mean exactly? For digital marketers, finding the natural connection between a specific audience’s online activity and their potential interests…
The most important goal for ecommerce sites is to reach the largest audience of highly-motivated buyers as possible, and a good SEO strategy is instrumental in achieving this goal. A properly optimized site is easier…
Email marketing is alive and well in 2022. The channel’s rare combination of favorable ROI metrics and immunity to the effects of increasingly strict privacy regulations makes it a viable outlet for effective, personalized digital…
