Digital Digest
Featured Articles
Email marketing is alive and well in 2022. The channel’s rare combination of favorable ROI metrics and immunity to the effects of increasingly strict privacy regulations makes it a viable outlet for effective, personalized digital…
Advertisers put a lot of work and creativity into developing new digital marketing strategies. Like you, your competitors are in a constant state of experimentation and data analysis, always with the aim to further optimize…
With 1.54 million nonprofit organizations registered with the IRS, there is a lot of competition for donors. Relying solely on traditional tactics won’t be enough to help your nonprofit stand out and fundraise to its…
Free Digital Marketing Campaign Audit
When was the last time you reviewed your digital marketing? Auditing your campaigns is an effective way to identify what you’re doing right and where you need to improve. Our team of digital strategists can help you examine your metrics and make recommendations.
Since March 2020, the global supply chain has been in a state of flux. This far-reaching and complex system affects so many aspects of our daily lives that consumers have reprioritized what they look for…
The sports marketing umbrella is vast. Ticket sales and live sporting events stand out as the most obvious examples of sports marketing at work, but the term also includes promotional sponsorships, sports broadcast media, branded…
Advertisers spend a lot of energy aiming to meet customers wherever they are — an increasingly difficult task in the era of carefully-guarded data. In-video contextual advertising proposes an elegant solution to this problem, serving pre-roll…