Digital Digest
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Facebook made headlines this year with its worst outage since 2008. Despite the multi-hour down time, Facebook remains the most popular social media site with more than 2.7 billion active users — a 12% increase…
Be prepared, marketers — 2022 is just around the corner, and with it comes a host of new trends sure to disrupt the current advertising ecosystem (as is tradition). The impact of an ongoing pandemic,…
Everyone wants an online experience that feels like it’s meant just for them, right? Browsing users are more likely to select and purchase when they can easily see how a product or service will fit…
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After a record 4.3 million Americans left the workforce in August, positions nationwide need filling. Many workers have adjusted their job criteria and as there are an abundance of positions available, they are being more…
Programmatic advertising is the automated buying of digital advertising. Through the use of algorithms, targeting preferences, and demographic data, programmatic ads optimize campaign effectiveness by delivering the right ads to the right audience. For auto…
The 2021 holiday months are expected to be another major opportunity for ecommerce brands and online retailers, and though every brand likely has its own budgets, campaigns, and goals established for this exciting time, there…