Digital Digest
Featured Articles
To kick off 2019, we’ve identified the top trends you can leverage to improve your marketing strategy, reach a growing audience and boost branding and sales. We cover the advancement of voice search, the increased…
To succeed in today’s marketing world, personalization is crucial. Research shows 84 percent of customers say being treated like an individual and not a number is important to winning their business, according to Salesforce. To…
Google Analytics is the go-to tool to monitor customer behavior online. This free tool is used to track metrics on more than 27 million websites, but the power of the tool rests with the user….
Free Digital Marketing Campaign Audit
Auditing your digital marketing campaigns is an extremely valuable tool to assess what you’re doing right and identify where you’re missing the mark.
When was the last time you examined the metrics and how confident are you in the effectiveness of your current structure?
To reach customers, a generic email, text, or Facebook ad won’t cut it. Today’s customers have high expectations. They expect personalized advertising that’s relevant to their lives, and they are willing to help make that…
Instagram sees engagement from over one billion active users every month, offering brands a unique opportunity to interact with potential customers right where they are. Instagram’s visual-heavy platform can be harnessed to boost ecommerce sales…
Brand Perception Think of your favorite brands (besides your own, that is). How do you perceive them? What are your customer expectations when you think about them? What gives you a positive perception of them?…