Digital Digest
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Streaming Video Exceeds Cable Subscriptions For the first time, video streaming service subscriptions surpassed cable, jumping up 27% to 613 million subscribers last year. The shift is attributed to the consumers being drawn to services…
Technology is integrated into our lives more than ever before and continues to evolve at record speed. You’ve likely accessed multiple connected devices today alone, interchanging them as you go. With constant connectivity and changes…
Customers expect personalization. A well-crafted email with a customer’s first name and a product suggestion related to a past purchase, for example, has become the norm. Research shows 98 percent of marketers believe personalization advances…
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Today Instagram announced the long awaited confirmation of the beta rollout of Checkout on Instagram. There’s been rumbling in the industry for months about Instagram’s desire to push in-app ecommerce sales and it’s finally becoming…
Hastags are now a normal part of social media activity but you may be wondering how you can leverage them for business. When used strategically, hashtags hold an amazing power to reach large audiences and…
No matter your target audience, spring break is an excellent time for brands to get in front of their consumers. With college students spending an estimated $1 billion on spring break every year added to…