Digital Digest
Featured Articles
The world of social media is evolving rapidly, and auto brands are adapting to connect with consumers in smarter, more impactful ways. Adtaxi’s 2024 Auto & Social Survey reveals how social media is transforming the…
Keywords are the terms people type into search engines when looking for information. Incorporating these words into your website content helps search engines connect your page to users searching for similar topics, increasing your visibility…
Users’ willingness to engage with brands online depends largely on whether they perceive brands as reflecting their values, priorities, and preferences. When these align, customer loyalty often takes the form of user-generated content (UGC) —…
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Social media has revolutionized marketing by reshaping the online shopping experience. When you add a global pandemic into the mix, it’s clear why businesses saw a surge in customer interactions and purchases via social platforms….
“The customer journey” is a phrase that refers to every encounter a customer has with your business. As you market your products or services, your goal should be to move customers smoothly through each pillar…
Almost every online marketing effort claims to be driven by data. But truly effective use of that data requires more than just a simple dashboard. While data analytics tools are more widely available than ever,…