Digital Digest
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Ecommerce has boomed over the past few years, growing rapidly and changing how we prefer and expect to buy products. According to eMarketer, online shopping continues to grow in 2024, with 243.5 million adults expected…
Marketing teams, especially those in digital marketing, have been leveraging artificial intelligence (AI) for several years to gain deeper insights into their target audiences. Using AI to grow your ecommerce brand is like a dream…
More Americans than ever willing to purchase homes, vehicles, and major appliances online –PLUS: 66% of Americans willing to make ALL consumer purchases online, according to Adtaxi survey– DENVER, CO (May 20, 2023) — Adtaxi,…
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In 2023, retail ecommerce sales reached an estimated $5.8 trillion globally, motivating digital marketers to seek every possible advantage in the tough competition of the market. Building a strong base marketing strategy is crucial as…
Ecommerce and retail brands are always seeking new ways to reach their target audiences with relevant branded content. Connected TV (CTV) has emerged in recent years as an effective medium for extending brand reach to…
Anticipating consumer demand is one of those tricky challenges advertising has yet to perfect. Though digital marketing tools and insights – and access to big data in particular – have done their part to optimize…