Digital Digest
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In just about every realm of business, it’s known that data is the driving force behind every decision. Marketers utilize data to inform campaign performance; product teams use data to inform new product updates; sales…
Six months removed from the initial sweep of Covid-19 and its effects on both individuals and businesses, and the landscape continues to change. As ecommerce brands hurdle forward into the holiday shopping season and beyond,…
Facebook Changes Ad Perspective Advertisers have long been challenged, and often frustrated, with Facebook’s ad criteria on image and text ratio. Based on preferred customer experience, Facebook has enforced a strict policy that images need…
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Facbook Connects to VDP for Auto In an effort to help drive the way auto buyers research and shop before stepping on the lot, Facebook is enhancing their Automotive Inventory Ads for dealerships. They will…
Google Is Holiday Ready It may only be September, but marketers are already gearing up for their holiday push. In preparation, Google released new tools this week to help advertisers reach shoppers and maximize revenue…
If you’re a business owner, this year has likely shaken up your sales and marketing strategy. With some consumers still hesitant to shop in-person, commercial businesses are turning to e-commerce, some for the first time….
