Digital Digest
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Google Shares Its Thoughts On New Podcast Most marketers are familiar with Google’s extensive resources available at www.thinkwithgoogle.com with industry data and proven case studies. Today, the search giant extended its offerings with the release…
Walmart+ Membership Program to Compete with Amazon In an attempt to narrow the gap with Amazon Prime, Walmart will soon begin testing its own membership program. The service, called Walmart+, is being built off the…
What Are Smart Shopping Campaigns? Most eCommerce retailers have probably used Google Shopping campaigns to promote their inventory online, but may not have tested Smart Shopping. These campaigns combine insights from Google and retailers to…
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Move over, Google — Amazon is on your tail. While Google may still be at the top when it comes to search ad revenue, Amazon is quickly rising to meet the challenge. Experts predict Google’s…
Google Is Listening To Its Users If you are becoming increasingly wary of voice activated in-home devices, then you aren’t alone. The uncertainty around how much the speakers are hearing and where that information goes…
The “Amazon effect” sums up Amazon’s massive success and disruption of the ecommerce industry. As of 2018, the online giant amassed around 50 percent of the total e-commerce sales in the country and earned a…
