Digital Digest
Social channels have become quite buzzworthy as recent developments have further shopified a number of these channels. Facebook launched Facebook Shops; Instagram introduced an entire ecommerce marketplace; and Snapchat further enabled brands with dynamic ads…
Goals that can be measured are goals that can be improved upon. Successful marketing campaigns within your company may vary in purpose and complexity, but key performance indicators (KPIs) are the driving force behind them…
January is prime New Year’s resolution season, which means it’s a big month for fitness brands, supplement suppliers and local gyms. With pandemic safety measures still limiting gym access for many, 2021 will likely be…
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The social media marketing playbook changes constantly, striving to keep pace with users whose habits and content preferences never seem to stay static for long. The challenges facing each brand amount to the same simple…
Higher education has experienced one of the largest shifts as compared to other industries during the pandemic. The college experience is now being experienced from bedroom desks, on zoom calls, with many students in quarantine….
Pumpkin flavored goodies seem to come around earlier and earlier every year. Starbucks released their famous pumpkin spice lattes at the end of August this year, marking the earliest release of the pumpkin spice latte…
