Digital Digest
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Facebook’s Outage Is Causing Marketers to Re-evaluate This week, Facebook and Instagram experienced an outage that lasted for hours for reasons that are still unknown. For marketers, the bigger story is what did it cost…
Social channels have become quite buzzworthy as recent developments have further shopified a number of these channels. Facebook launched Facebook Shops; Instagram introduced an entire ecommerce marketplace; and Snapchat further enabled brands with dynamic ads…
The social media marketing playbook changes constantly, striving to keep pace with users whose habits and content preferences never seem to stay static for long. The challenges facing each brand amount to the same simple…
Free Digital Marketing Campaign Audit
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Pumpkin flavored goodies seem to come around earlier and earlier every year. Starbucks released their famous pumpkin spice lattes at the end of August this year, marking the earliest release of the pumpkin spice latte…
Social platforms like Instagram, Facebook, and Snapchat are uniquely positioned to reach massive audiences while streamlining the conversion process in a relatively new advertising channel dubbed simply “social commerce.” These shoppable social platforms aim to…
Google Introduces Voice Payments Google is taking touchless payments one step further with the pilot program of Voice Match. Users will be able to verify their identity through their voice when making purchases with Google…