Digital Digest
Featured Articles
Anticipating consumer demand is one of those tricky challenges advertising has yet to perfect. Though digital marketing tools and insights – and access to big data in particular – have done their part to optimize…
The days of shopping exclusively in-store are behind us, but suggesting that “everybody shops online” falls far short of accurately describing today’s retail landscape. The reality is much more complex, with shoppers actively researching online…
Google Is Listening To Its Users If you are becoming increasingly wary of voice activated in-home devices, then you aren’t alone. The uncertainty around how much the speakers are hearing and where that information goes…
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Consumers love to shop online because it’s easy, comfortable, and often comes with a significant price savings. It hasn’t always been this way, but over the last 20 years Amazon has successfully changed the way…
Our VP of sales and strategic accounts and the creator of Quantum, Brian Kroll was recently featured in a Total Retail Article focusing on retailer’s success using personalization. “As retailers scramble to keep up with…