Digital Digest
The 2021 holiday months are expected to be another major opportunity for ecommerce brands and online retailers, and though every brand likely has its own budgets, campaigns, and goals established for this exciting time, there…
Online shopping has experienced some drastic changes over the past couple of years, and shoppers will still be facing some obstacles in 2021. To be successful this holiday season, companies will need to deliver a…
Black Friday has become synonymous with deep discounts for holiday shopping. While it originally was reserved for the Friday after Thanksgiving, many stores have gradually extended the sale to begin as early as Thanksgiving Day…
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Cutting through the noise of the holiday advertising boom can be daunting for even the most seasoned marketers. Big brands with even bigger budgets tend to go all-in this time of year, saturating millions of…
YouTube Brings Live Shopping in Time for the Holidays Starting November 15th, YouTube will kick off it’s weeklong shoppable livestreams. During the events, viewers will be able to tap into new products, limited time offers,…
In just about every realm of business, it’s known that data is the driving force behind every decision. Marketers utilize data to inform campaign performance; product teams use data to inform new product updates; sales…
