Digital Digest
For all the changes this past year posed to the world of digital marketing, there remain a few cornerstones to every brand’s online strategy. Each business needs its audience, and practically every type of audience…
2021 is upon us — and with it, a new set of challenges for marketers to face. The digital economy never stays in one place for long, and as trends begin to shift all over…
In the first part of our blog series, we discussed the foundations and best practices of retargeting ad campaigns and the knowledge required to make those efforts effective. We followed up by looking in-depth at…
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When was the last time you reviewed your digital marketing? Auditing your campaigns is an effective way to identify what you’re doing right and where you need to improve. Our team of digital strategists can help you examine your metrics and make recommendations.
Social channels have become quite buzzworthy as recent developments have further shopified a number of these channels. Facebook launched Facebook Shops; Instagram introduced an entire ecommerce marketplace; and Snapchat further enabled brands with dynamic ads…
In the first part of our blog series, we discussed the basics of retargeting ad campaigns and the foundational knowledge required to be effective. Now, we’ll look over the other channels in-depth that brands can…
The social media marketing playbook changes constantly, striving to keep pace with users whose habits and content preferences never seem to stay static for long. The challenges facing each brand amount to the same simple…
