What We’ve Read Recently

We all are aware there are A LOT of changes happening now in the digital community. From net neutrality to news feed changes, the list keeps going. Here are some articles from around the industry we found interesting about what’s in store.
Advertisers see merits of the Facebook algorithm change – Last week, Facebook unveiled its biggest news feed algorithm change to date, favoring content from friends and family over posts from companies.

SEO trends and Google changes to expect in 2018 – We’re already over a week into 2018, and the start of a new year is a great time to check in and see where we stand as an industry — and how things might change this year.

Influencer Marketing in 2018: Becoming an Efficient Marketplace – Brands and marketers have recently grasped how Influencer marketing is helping their bottom line and continuing to implement additional campaigns.

Voice search in retail: Evolving the customer experience – Voice search stands to live at the heart of how retail marketers guide the customer experience into the future.