Super Bowl Viewership Trends &
Analysis

Adtaxi conducted its 2024 Super Bowl Viewership Survey and Study to reveal insights into top trends on where and how people are watching the big game and consuming content as streaming services and social platforms grow in popularity. The survey results are based on responses from diverse households nationwide and include accompanying research from various respected sources to provide an in-depth overview of the ever-evolving landscape of Super Bowl viewership. 

Download the report for insights into:

• Current Super Bowl viewership patterns 
• The impact of influencers, like Taylor Swift, on Super Bowl viewership 
• The evolving landscape of streaming TV